Personal influence : the part played by people in the flow of mass communications / by Elihu Katz and Paul F. Lazarsfeld ; with a foreword by Elmo Roper
(A Free Press paperback;. Foundations of communications research)
| データ種別 | 図書 |
|---|---|
| 出版者 | New York : Free Press |
| 出版年 | 1964 |
| 本文言語 | eng |
| 大きさ | xx, 400 p. : diagrs., forms, tables ; 21 cm |
| 一般注記 | "A report of the Bureau of Applied Social Research, Columbia University." Bibliography: p. 381-393 |
| 著者標目 | *Katz, Elihu, 1926- Lazarsfeld, Paul Felix, 1901-1976 Columbia University. Bureau of Applied Social Research |
| 件 名 | LCSH:Public opinion LCSH:Mass media |
| 分 類 | LCC:HM261 DC:301.154 DC:301.152* |
| NCID | BA2203222X |
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